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SELLING THE INVISIBLE - A FIELD GUIDE TO MODERN MARKETING

By: Beckwith, Harry

Price: $6.00

Publisher: Warner: 1997

Edition: 1st Edition

Seller ID: 25703

ISBN: 0446520942

Condition: VG-/G+


In very good minus condition with only light usage showing. Black/gray covers with silver lettering on spine. Sometime in its past, this book became damp and lightly wrinkled the lower half of almost all the pages. Text is still clean/tight. DJ also shows some of that light wrinkling with corners showing some wear. DJ edges also show some of that wear. Rear free endpaper has a Border's sale sticker on it. Some contents are the Butterfly Effect, the Letterman principle, w... View more info